WPA Pinfold

Our Work Branding a world leading orthopaedic support provider

As one of the world’s leading providers of orthopaedic supports, Elife has built its reputation on innovative product solutions.

Our task was to create a brand with universal appeal, that engaged its audiences across a range of categories.

The application to a three tier packaging range (medical, sports orthopaedics, and prosthetics) demonstrates the brand’s ability to work across markets, both consumer and medical.

Through strategic branding, we created an easily recognisable, all-inclusive brand that instils confidence and trust.