WPA Pinfold


We have specialist design teams to complement every aspect of your brand.

Explore our interactive brand head for more information

Our approach

Planning and strategy is key to developing the brands and ensuring they are fit for market – now and for the future. This requires an analytical and collaborative approach and our WPA process (Wisdom, Participation, Articulation) helps us deliver this.

Brand strategy

Effective brand strategy provides a central unifying idea around which all behaviour, actions and communications are aligned. It should act as a focus for all those involved in the organisation (employees, stakeholders, suppliers and customers/consumers).